A type of packaging for CDs or DVDs, typically made from cardboard with an internal plastic holder for one or more discs.
Why are they made? Is there a particular record label that uses them exclusively?
Digipaks typically consist of a gatefold (book-style) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside. Digipak-style cases grew in popularity among record labels and recording artists in the early 2000s.
Since Digipaks were among the first alternatives to jewel cases to be used by major record companies, and because there is no other common name for Digipak-style packaging made by other companies, the term digipak or Digi-Pak is often used generically, even when the media holder is a hub or "Soft Spot" rather than a full plastic tray.
IMPAC Group, Inc. originally owned the Digipak trademark. That company was acquired by MeasWestvaco (MWV) in 2000 and folded into its AGI manufacturers around the world. MWV sold AGI Media to Atlas Holdings in 2010. In 2012, Atlas purchased Shorewood Packaging from International Paper and merged the two companies to create AGI-Shorewood.
What is the age demographic that would purchase the digipak? Are they made exclusively for a certain genre?
They were not for a certain genre however those who wanted to be more environmentally friendly would tend to buy them to help the environment. they also grew more popular with every record company and record labels as they had more popularity because
From researching what a real digipak is I have found out when they were popular and how they were created and distributed so that a larger range of people could get them. Looking at the different types of digipaks has also helped me to start thinking about different designs for my own digipak and how I should incorporate all of the different information that I need.
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